Success Begins in the Journey

Not all strategies are created equal. And not all strategies are created equally. The actual process to shape a strategy makes all the difference in its potential for success. 

For a strategy to be successful, it must be understood, supported, and actionable across an organization. By approaching the strategic process itself with intention, open-mindedness, inclusion and possibility, strategies will serve as stronger foundations for successful implementation.

Here’s why…

1.    Intention  

More than having an objective, intention carries a heavier sense of commitment to what’s best for the business, brand, and the team’s needs. With intention we commit to creating impact despite roadblocks along the way.

2.    Open-mindedness

When you look at the world with an open mind you can see possibility in anything, whether it’s brand new information or something that’s been in front of you all along. Fresh ears and eyes to hear the unsaid and see the unseen. The importance of an open mind deepens with the need to shake bias. If the process opens minds to opposing vantage points, we are better set to let go of our personal biases and see a bigger picture and stronger outcomes.

3.    Inclusion

Strategy cannot be a one-man or -woman agenda. Real business impact from strategic intent requires the follow through of those executing the strategy. Follow through comes when the followers themselves were part of the shaping. When people are included in the process, they will feel more connected to the output, and will offer more commitment to seeing it through.

4.    Possible

Strategy developed in a vacuum or at the hands of those not living the reality of an organization can suffer from being too good for its own good. It could be the best plan in the world but if the critical point of what’s feasible within the business isn’t accounted for, it’s not the right strategy. Building a strategy with a vision for opportunity but grounded in the reality of what’s feasible makes for true possibility.

Our approach at Meshin Movement naturally brings these four pillars into every engagement.  More than delivering a good plan, we want to ensure that we set teams up for success in executing against the plan. The right strategic process creates team alignment for productive movement forward and real business impact.